Eton Blue offers full consumer marketing and brand building consulting services. Our marketing consultants have all held senior marketing positions in multinational FMCG companies and are experienced and well versed with all aspects of brand building.
We can assist you in all of areas of your marketing and brand building notably developing a strong brand strategy or performing a complete brand health assessment that examines all aspects of the brand, including who your consumers are and how to assess and improve awareness, penetration, loyalty, trial.
Our methodology includes evaluating whether your brand and product is meeting consumers’ needs, your brand equity pyramid and its fit. We examine your product, packaging, pricing, sizing , promotional strategy and execution to ensure it is the right one, making interventions where necessary.
Ability to enable sales organization's to achieve their goals..
Field sales force design, 3rd party sales and merchandising service..